Livin'

Project Goal

LIVIN' is a brand for all people, so we set out to create a brand that balances a strong feminine energy with bold masculinity. Clarity was key to building a brand that is scalable and stands the test of time.

Design Decisions

Inspired by iconic brands like Gucci and Prada, we created a wordmark logo paired with elevated brand photography to build out the company's online presence. Providing Liv with a library of full color and monochromatic images gave her the ability to utilize cohesive imagery across a variety of social media platforms.

Tattoo Artist

Logo Design - Brand Photography - Web Design